du and etisalat by e& sign corporation agreement with Aldar Properties – ZAWYA

To deliver advanced and resilient telecom services
The MDA enables both telcos to serve customers in a cost-effective and efficient manner while contributing to the UAE’s digital transformation agenda.
Dubai, UAE: du, from Emirates Integrated Telecommunications Company (EITC), and Etisalat UAE, branded as etisalat e& today announced the signing of a Master Developer Agreement (MDA) with UAE-based Aldar Properties. Through the new partnership, both service providers will deliver essential telecommunications infrastructure for the developer’s major projects in line with the Taawun infrastructure deployment initiative.
Taawun, a joint initiative to support the long-term vision of the government in developing smart infrastructure, gives customers an opportunity to select their operator of choice for telecom services. It is key to establishing a robust telecom infrastructure for property developers by deploying advanced fibre-optic and passive telecom solutions that are best-in-class and future-proof.
Fahad Al Hassawi, CEO of du said: “We are excited to partner with Aldar Properties to provide the community members with state-of-the-art telecommunications services and other technologies sought after by tenants. du’s networks offer high-speed connections to empower residents and add value to communities as well as contributing to the UAE’s economic, social, and digital transformation.”
Masood M. Sharif Mahmood, CEO of etisalat by e& said: “The newly developed telecom infrastructure of the UAE is key to reinforcing the role that the UAE’s telecom industry plays in this ‘connectivity renaissance’ era.  In line with our commitment to maintaining our cutting-edge telecom infrastructure offerings and staying aligned with the UAE government’s vision for accelerating digitalization and innovation, we are delighted to collaborate on this ground-breaking initiative. Through the Taawun initiative and partnering with Aldar Properties, we commit to doing our very best to provide state-of-the-art services and world-class connectivity solutions to the residents of these new property development projects.”
Under the agreement, du and Etisalat will install, maintain, and oversee state-of-the-art fixed telecom services and solutions across Aldar Properties’ projects in Abu Dhabi’s most desirable destinations, including Yas Island, Saadiyat Island, Al Raha and Reem Island as well as government housing and infrastructure projects. Through the development of advanced telecom infrastructure, Aldar residents will be able to choose their own service provider and have access to the latest fiber-optics and advanced 5G communication solutions. This will help transform these communities into smart, sustainable, and high-quality-of-life areas for their residents with modern ways of living.
Adel Abdulla Albreiki, CEO of Aldar Projects, said: "At Aldar, we are committed to building integrated and thriving communities that enrich people’s lives and contribute to Abu Dhabi’s growing attractiveness as one of the world’s most liveable cities. Through this partnership with du and e&, not only will we further advance the telecom infrastructure across our developments, we will also reinforce our continuous efforts to remain at the forefront of digital transformation, sustainable development, and operational excellence. We look forward to seeing the impact that these advanced, state-of-the-art connectivity solutions will have on our communities.”
Residents in integrated communities developed by Aldar Properties will now have the option to choose a retail telecom operator of their choice and the arrangement will further support the UAE government’s long-term vision to develop smart infrastructure and establishing a robust telecom sector for master developers and ensure a high quality of life for all.
For more information, please visit www.du.ae.
About du
Operating under the steadfast umbrella of Emirates Integrated Telecommunications Company (EITC), du is an integral driver of the UAE’s economic, social and digital transformation. Thriving on digitally innovating all facets of the contemporary telecom experience, we touch the lives of millions of customers everyday as a dedicated enabler of connectivity, continuity and growth across consumer and enterprise segments. Whether delivering state-of-the-art Smart City infrastructure, bespoke enterprise ICT solutions, government communications, secure data solutions, or the very best in home entertainment and value, we are a reliable telco and ICT player shaping the future of communication for a more connected tomorrow.
http://du.ae
About Aldar
Aldar Properties PJSC is the leading real estate developer and manager in the UAE with a diversified and sustainable operating model centered around two core businesses: Aldar Development and Aldar Investment.
Aldar Development is a master developer of integrated, liveable, and thriving communities across Abu Dhabi’s most desirable destinations, including Yas Island, Saadiyat Island, Al Raha, and Reem Island. It is responsible for developing Aldar’s c. 69 million sqm land bank and includes three businesses: Aldar Projects, which manages Aldar's fee-based development management business including government housing and infrastructure projects; Aldar Ventures, which incubates and nurtures new business opportunities and innovation areas; and Aldar Egypt, the platform focused on developing mixed-use communities in Egypt.
Aldar Investment houses Aldar’s core asset management business comprising over AED 30 billion portfolio of investment grade and income-generating real estate assets diversified across retail, residential, commercial, hospitality, and logistics segments. Aldar Logistics owns a 70% stake in Abu Dhabi Business Hub which owns a strategically located warehousing, industrial, and office complex in Industrial City Abu Dhabi with a total net lettable area of c. 166,000 sqm. Aldar Investment also manages three core platforms: Aldar Education, Aldar Estates, and Aldar Hospitality and Leisure. Aldar Education includes Aldar’s entire educational portfolio, with almost 33,000 students across 28 operated and managed schools, and a growing network of 3,000 educators from over 100 nationalities, offering a wide range of curriculum and ancillary services such as a Teacher Training Academy. Aldar Estates consolidates Aldar’s Retail Operations alongside existing Residential and Commercial real estate operations within Provis and will further include Community Management under one integrated property management platform. Aldar Hospitality and Leisure looks after Aldar’s portfolio of hotel and leisure assets, which are anchored around Yas Island and Saadiyat, in addition to Ras Al Khaimah. It includes Aldar’s portfolio of 13 hotels, comprising over 4,250 hotel keys and managing operations across golf courses, beach clubs, and marinas.
Aldar’s shares are traded on the Abu Dhabi Securities Exchange (Stock quote: ALDAR:UH), and is a profitable, cash-generative business that provides recurring revenues, and benefits from a diverse and supportive shareholder base. Aldar operates according to high standards of corporate governance and is committed to operating a long-term and sustainable business in order to provide ongoing value for its shareholders.
Aldar is driven by a vision to be a leading real estate developer and manager in the region by playing a key role in the development of quality, comfortable, desirable destinations that people can live in, work at and visit.
For more information on Aldar please visit www.aldar.com 
About etisalat by e&, UAE
‘etisalat by e&’ is the brand representing the UAE telecoms pillar of e& (formerly known as Etisalat Group), operated by Etisalat UAE in our home market. In line with its refreshed strategy, Etisalat UAE is on a mission to unlock shareholder value, deliver outstanding customer experiences and drive optimal business performance.
 Taking advantage of the age of ‘connectivity renaissance’, Etisalat UAE will grow core and digital services, by enriching consumers’ value propositions with digital services that cater for consumers’ new lifestyles and emerging demands beyond basic telecom services, including areas like gaming, health, and insurance. Etisalat UAE will also continue to act as the trusted partner and advisor of enterprises by enabling their connectivity and beyond connectivity requirements
 Bolstering its leadership position as the digital telco that is a customer champion in a hyper-connected digital world, Etisalat UAE will pivot new, sustainable demand in future-forward spaces like private networks, autonomous vehicles, and AI.
 To learn more about Etisalat UAE, please visit https://eand.com/en/telecom.jsp

© Press Release 2022
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